This Advertorial published in Wheels on May 29, 2014
When it comes to hobbies, Myrle “Buzz” Webb of Allison Park has just one.
“I like cars,” said Mr. Webb. “I’m not into anything else.”
But “like” is a major understatement.
Since 1963, Mr. Webb has bought at least one Cadillac every year for a running total of 51 Cadillacs owned during his lifetime.
“It might seem like I buy one every time that you turn around,” said Mr. Webb.
His interest in cars was sparked when he was just 10 years old. His commitment to the second oldest American automobile brand developed a few years later.
“When I was in the Marine Corps and stationed in Korea, I had a picture of a Cadillac on my locker box,” said Mr. Webb. “I’ve liked them ever since. The first one that I bought was a Brewster Green Coupe Deville. I won’t buy from a foreign dealer.”
All but two of Mr. Webb’s vehicles have come from the same dealership – Rohrich Cadillac on West Liberty Avenue in Pittsburgh.
“Rohrich Cadillac is the finest dealership in the city of Pittsburgh,” said Mr. Webb. “It’s fantastic. When I buy from Rohrich, I have peace of mind and, at my age, that’s what I want.”
He credits his positive experience to Rohrich’s committed staff including the dealership’s general sales manager Chuck Lucci, sales consultant Bernie Keane and service advisor Mike Engelhardt.
They’re some of the finest people that I know,” said Mr. Webb. “If I have any problems, they take care of it.”
Established in 1938 by Charles W. Rohrich, Rohrich Cadillac is Pittsburgh’s oldest Cadillac dealer. On May 10, it celebrated the grand opening of its new sales and service facility with an evening of food and entertainment in its renovated building. The highlight of the night was when Mr. Webb received his 50th Cadillac – a 2014 XTS Platinum Vsport sedan. Along with the car, the district manager for Cadillac Motor Car Division, Steve Siwy, and Rohrich’s Chuck Lucci presented Mr. Webb with a plaque in recognition of his loyalty to the Cadillac brand.
Mr. Webb said that he was really pleased with the new car – until he saw the 2014 premium edition CTS-V coupe at the dealership the night of the celebration. Just weeks after driving the XTS home, he traded it in for his 51st Cadillac.
And who can blame him? Powered by a 556-horsepower supercharged 6.2-liter V-8 engine, the CTS-V family is not only the oldest in Cadillac’s portfolio, but also the fastest. But speed isn’t the only thing about the vehicle that impressed Mr. Webb.
“The inside is beyond belief,” he said. “The interior is fabulous.”
Even if something better comes along, Mr. Webb said that he plans on holding on to his CTS-V coupe because Cadillac recently announced that it’s retiring the current generation of the V-Series.
“They’re not going to make the Vs anymore,” said Mr. Webb. “I’m going to keep this one because it’s the end of the model run.”
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