Priscilla Presley introduces new collection of home furnishings
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Priscilla Presley in her Las Vegas Showroom during the World Market Home Furnishings Show last week. -
Dove pillow from the Priscilla Presley Home Collection. -
Black vanity, mirror and accessories from the Priscilla Presley Home -
Velvet bed and pillows from the Priscilla Presley Home Collection. -
High sculpted back settee in pearl finish from Priscilla Presley Home Collection. -
Suede chair with acrylic legs, crystal button tufted back and nail head trim arms for Priscilla Presley Home Collection. -
Pearl finish leather sette from the Priscilla Presley Home Collection. -
Light brown suede chair with crystal buttons and acrylic legs.
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LAS VEGAS -- Thirty-four years after The King's death, Vegas was all shook up again by the Priscilla Presley Home Collection at the winter home furnishings market.
Although her marriage to Elvis made her a household name, she established her own career as an author, an actress and a businesswoman. Her latest venture into home decor is an all encompassing effort featuring furniture, lighting, art and accessories created in collaboration with H Studio and its artist and founder, Shlomi Haziza.
With more than 120 pieces debuting, the idea is to sell the collection as a whole. Beds, nightstands, lamps, picture frames, mirrors, vanity tables, stools, storage containers, rugs, candle holders, centerpieces, pillows, bookends and shelves are just some of the collection's components. Within that there are the Gothic Modern and the Vintage Eclectic lines.
"We want people to see it all put together and hopefully want to have it in their own home," Ms. Presley said in an interview.
"When Shlomi and I first discussed this, we both agreed that the line would have balance -- the yin and yang, the male and female," she said, pointing out two vases in the showroom as an example.
"I call them Adam and Eve. One represents the masculine, the other the feminine. That is the whole basis of our collection. It has to have balance because a man has to feel as comfortable as a woman," she explained.
Looking around at the frames, pillows and rugs, the yin and yang concept becomes evident. But there are other fundamentals at play, too. What makes this celebrity line different is that it is very personal. Ms. Presley would discuss what she wanted with Mr. Haziza, and he would draw up the design.
"He is the first artist who ever really got me," she said.
"The collection has a unique but subdued personality. There isn't one piece here that I wouldn't have in my own home. It reflects what I love and how I feel."
An animal lover and equestrian, although she does not ride now, Ms. Presley chose three dominant motifs -- horses, doves and butterflies.
"Horses represent power and beauty and strength. The doves are for peace and sensitivity. Everyone loves a dove!" she said.
The art, which is all original on stretched canvas and hand-painted, is exclusive to the Priscilla Presley Collection. Doves and horses in shades of black, white and gray hang over the sculpted-back settee, the tufted sofa and various vanities in the showroom.
First Published February 11, 2012 12:00 am












