The Green Bay Packers' proposed $20 million marketing deal for Brett Favre included a merchandise line, autographs, personal appearances and even a blog, according to a report in The Sporting News' online newsletter Friday.
And while Favre turned down the deal in favor of returning to play and was traded to the New York Jets last week, the Packers are expected to offer him a similar agreement once he retires for good.
"We do want to have a long-term relationship with Brett," Packers president and CEO Mark Murphy said in a news conference after Favre was traded last week. "He will always be a Packer and he's very important to this organization."
According to the a draft of the agreement obtained by Sporting News Today and its sister publication, The Business Journal Serving Greater Milwaukee, the Packers' proposed 10-year deal for Favre included a line of clothing, merchandise and collectibles. The Packers Pro Shop would have become the exclusive distributor of autographed Favre memorabilia, and Favre would sign 300 items a year for the team's use.
Favre also would have been required to make 10 personal appearances each year -- including two private hunting or golfing trips -- and a blog would have been created for Favre on the team's Web site.
Plaxico Burress pulled on his visor and then adjusted the bill to make it just crooked enough. It was meant to be stylish. It also meant that his practice was over.
For about an hour on Thursday, Burress trotted out routes and snagged passes along the sideline in full pads before strolling over to the second practice field to watch his teammates work through contact drills. It was his second session since camp began July 25. An ankle injury had kept him out until Tuesday.
But as slow and cautious as his rehabilitation may seem, Burress was confident he would be fit for the Giants' regular-season opener Sept. 4 against the Washington Redskins.
"If I'm not, then I'll be pretty close," Burress said. "The more I rest, the more I take care of my ankle and take care of myself, then I'll be closer to 100 percent. If I'm not 100, then I'll be 95, 96."
Coach Tom Coughlin was characteristically brief about Burress' progress.
"He's been out there two days, and he's run some routes and done some individual [work]," Coughlin said. "That's pretty much what he's done. It's a step in the right direction."
Burress will also be focused on overcoming his new orthotically enhanced shoes. Apparently, they make his feet hurt.