Mark Terrill, Associated Press Cleveland Cavalier LeBron James will play his first all-star game today as a starting guard for the Eastern Conference. Click photo for larger image. All-Star Facts & Figures What: 54th NBA All-Star game pitting the best in the Eastern Conference vs. the best in the Western Conference. When: 8 p.m. today Where: Pepsi Center, Denver, Colo. TV: TNT Radio: WEAE-AM (1250) Coaches: Stan Van Gundy, Eastern Conference; Gregg Popovich, Western Conference. The vote: Houston C Yao Ming was the top vote-getter, garnering a record 2,558,278 votes. For the record: Shaquille O'Neal's 2,488,089 votes broke the old record, too. ... The game puts an exclamation point on Grant Hill's return from nearly five years of injuries and surgeries. He will start for the East after receiving 1,497,489 votes. The Players: 2005 NBA All-Star NBA Notebook: Hawks' Smith goes retro to win dunk contest

DENVER -- A mile above sea level, just a little to the left of America's midsection, the NBA All-Star game has arrived lacking a clear-cut theme.

It will be LeBron James' first appearance and Shaquille O'Neal's 12th in the league's showcase event, and in between those two on the frequency meter are 22 other well-deserving players of various shapes and sizes -- though there's nary a Nugget to represent the host team, and no compelling story line to reel in the casual fan.

"Whoa, I have no idea. Better ask someone else," Ben Wallace of the Detroit Pistons said when asked to come up with a motif for this year's game.

"Kobe against Shaq," opined Yao Ming, who might have forgotten that the feuding superstars already had their first official on-court clash back on Christmas Day.

"How about Yao vs. Shaq?" Yao was asked in return. After all, those two were teamed on the Western Conference squad the past two years before O'Neal was traded last summer to Miami. This time, O'Neal will be starting for the East and jumping center against Yao when the opening tip goes up shortly before 9 p.m.

This will be the league's 54th All-Star game and the first time in 21 years it's being held in Denver. It comes during a somewhat troubled year, the defining moment of the current season coming on the third Friday of November when Ron Artest and Stephen Jackson of the Pacers charged into the stands and pummeled Pistons fans as a wild brawl broke out in the final minute of an Indiana-Detroit game.

Two of the principal figures from that troubling night, Indiana's Jermaine O'Neal and Detroit's Wallace, will be teammates on an East squad that will try to break the conference's three-game All-Star losing streak.

"There are a lot of positive things going on in this league. People want to take the negative things to write about," Jermaine O'Neal said last week. "We have good players in this league. We have players that take care of kids who need things in the community, that take care of families that need things, but you don't see that written."

The NBA is doing what it can to try to steer the focus away from the negative, and there's no shortage of feel-good events -- including the Read-to-Achieve Caravan, a Jr.NBA/WNBA Basketball and Books clinic, several hospital visits and the hugely popular Jam Session -- taking place throughout the week.

The city will be overrun with fans, sponsors, media, players and hangers-on, and the party scene typically goes strong into the wee hours. With the rookie game being held Friday night for the second consecutive year, and the 3-point shootout and dunk contest taking place last night, the event has morphed into a 72-hour conglomeration of activity.

The big event is the All-Star game itself, and it's wide open in terms of being there for the taking for someone who wants to stamp it with his own signature. Shaquille O'Neal did so last year in Los Angeles with just the right mix of playfulness -- grooming himself in the lens of a camera during a stoppage in play, dribbling upcourt and heading for the lane while daring anyone to step in his way and risk the wrath of a collision with his 360-pound frame.

Last year's game had a clear theme, with then-teammates Kobe Bryant and Shaquille O'Neal playing in front of their home crowd in Los Angeles amid speculation over which of them might leave and which might stay.

Two years ago, the game in Atlanta was all about saying goodbye to Michael Jordan.

Not since the All-Stars went to Washington in 2001 has there been what could be considered a barometer game for the league. That was the year before Jordan made his comeback and the year before Yao arrived. The rosters in the nation's capital included the likes of Latrell Sprewell, Anthony Mason, Rasheed Wallace and Glenn Robinson -- four players whose resumes, at least in the eyes of the public, have been more about their missteps than their accomplishments.

But the black eyes the NBA has endured the past two years -- from the rape allegation against Bryant to the third-place finish by the U.S. Olympic team in Athens to the breakup of Shaq and Kobe and the brawl in Auburn Hills -- have provided casual fans with an excuse to turn away from a sport whose fans now skew toward the younger generation rather than those who came of age when Magic Johnson, Larry Bird and Jordan were bringing the NBA to the height of its popularity.