Nestled along the Ohio River, Monaca is home to nearly 68,000 people.
At 4 p.m. Sunday, approximately 80 million Americans will get a peek inside this small town and see why residents consider it a desirable place to live, work, play and visit.
The national airing of the borough’s five-minute “Community of Distinction” video will be broadcast on Fox Business Network at 4 p.m. Narrated by former Pittsburgh Steelers quarterback Terry Bradshaw, the video highlights the borough and its surrounding region.
Monaca was selected as a Community of Distinction, which Mario Leone, borough manager, described as the “who’s who” of municipalities.
Key focus points for the video include the borough’s certification as a StormReady community, revitalization of the brownfields, economic development opportunities, promotion of education, and public safety and sustainability initiatives.
Production of the video was completed in mid-December after a six-month process of script writing, filming and editing.
Though cost to the borough for the video production came to a little over $20,000, Mr. Leone said he and other community leaders saw it as a great opportunity to further promote the town.
Monaca council committed $12,000 to the project with the remaining balance received from fundraisers through local organizations and businesses.
In addition to the national airing on Sunday, the video will be shown in various markets across the United States including a few in Texas, where Mr. Leone said he hopes those in the shale business who are relocating to the Pittsburgh region will consider settling in the borough.
“The main goal is to draw people into the area and let them know that it’s a great place to live,” he said. “The uniqueness about Monaca is our river frontage. We’re one of the few municipalities that can offer that.”
To view the video, visit www.monacapa.net or YouTube.
Shannon M. Nass, freelance writer: firstname.lastname@example.org.