With more than 2,000 tickets sold in advance for the 21st annual Jewish Film Festival, movies clearly are on the minds of Pittsburghers. JFilm kicked off its annual festival on Thursday at the Manor Theater with the Israeli premiere of “Cupcakes” — a fun-filled comedy that enchanted the crowd. Afterward, 340 guests enjoyed a laid-back cocktail party at the Jewish Community Center. “The film industry is really taking hold here in the city,” said Kathryn Spitz Cohan, executive director of JFilm. “Just the number of film festivals in Pittsburgh is a statement of how we are embracing this art form.”
Hoping to take in 17 films over the next 11 days are Rachel Colker, Marian Finegold, Alison Shapiro, Ellen Teri Kaplan Goldstein, Richard Rauh, Robert Levin and Courtney Strauss.