Some fashion interpretations of wearable technology are more about the “wow” factor than being practical. Here are some examples:
CuteCircuit couture: Fashions by this London-based brand elevate wearable technology to the haute couture level. Meanwhile, it’s also regarded as the first to bring technologically infused ready-to-wear fashions to major retailers. Colorful lights are incorporated into clothes that have graced red carpets and runways. Katy Perry wore a glowing gown to the annual Met Gala a few years ago, and Nicole Scherzinger modeled its Twitter dress, a black evening gown that streamed on it tweets that used the hashtag #tweetthedress.
To watch CuteCircuit’s runway show from Mercedes-Benz Fashion Week in February, click on the video at left.
Wearable technology on the runway
Clothes by London-based brand CuteCircuit incorporate colorful lights and other fashionable takes on wearable technology were featured on the runway at Mercedes-Benz Fashion Week in New York City in February. Video courtesy of CuteCicuit)
The “personal space” dress: Don’t stand too close! If you do, this dress by Hong Kong-based artist Kathleen McDermott will inflate when its built-in sensors detect that someone or something is nearing its boundaries.
Track your clothes: Fashion designer Asher Levine included in his fall 2013 collection tracking chips to help people locate the clothes using a customized TrackR app.
Gaze-activated gown: It’s rude to stare, but you won’t be able to help yourself with this dress from designer Ying Gao’s series “(No)where (Now)here.” It’s made with photoluminescent thread and eye-tracking technology that sparks subtle movements in the dress materials when people look at it.
Show some skin: Better be careful when — and where — the INTIMACY 2.0 gown is worn. Conceived by international design firm Studio Roosegaarde, it tracks the wearer’s heart rate and becomes more or less transparent as it fluctuates.
Sara Bauknecht: firstname.lastname@example.org or on Twitter @SaraB_PG.